A pleasant feeling of bliss and pleasure is JOY. It is also caused by the little things of everyday life: a smile, a caress, a new acquaintance, a favorite music, a drink or a scent. We, women, sometimes forget about ourselves in a hurry. Don't you think? The author of the Czech project "DHEA - a joy trap for women", one of whose favorites is SoZoLe Rose product included. Today I would like to introduce this project to you through an interview with its author Lucie.
Hi Luci, thank you for taking the time to talk to us. I have a few questions for you:
1. The joy catcher is a wonderful idea. How did it come about?
Last fall, I had a dream about an Advent calendar for women. It didn't contain sweets or miniatures of cosmetic products, but things that would make a woman happy and help her in some way. I couldn't make Advent that year, so I decided to let the idea sit. A few months later, a vision of minimalist sustainable fashion came to me, and so all my attention shifted to it. At the end of the summer in Spain, where I went to relax alone and delve into my inner self, I remembered the calendar. But then again, I couldn't make Advent... but why should it only be for Advent? On the contrary, it will be nice to be able to start unwrapping it at any time of the year... and that's how the joy catcher was born.
2. Why “DHEA”? What does it mean?
Dhea was created as a fusion of 2 words that have a strong meaning for me. “Dea” (Spanish for goddess) sounds very similar to my soul name. When I realized it, it was clear. I slightly edited it to make it spelled nicely, and smiled a little at the six-month search for the brand name.
How did you find out about our products?
I learned about your products in the course. Wild hair, where Žany recommends you. As soon as I started running out of the products I was using before, I tried you and I use them daily.
What appealed to you about them?
The scent – they smell of nature. Real! And also how you make them and who you work with to make them. It goes hand in hand with my values.
Was it difficult to find all the women who are part of your project? How did you uncover them?
This part was probably the easiest. I've been following the women for a long time, so I didn't have to search. One collaboration didn't work out for the first batch due to time constraints, so I'm looking forward to the next versions of the catcher.
Will the joy catcher have a sequel?
I see I revealed this in the previous question. Yes, the catcher will have a sequel, whether in variations of the universal one or in various new editions.
Thank you Luca and I wish you a wonderful and blessed Christmas! And we will look forward to further cooperation.
You can learn much more about the project and the creators of the individual gifts at dhea.cz.



